Assignment 1: Discussion: Ethical Challenge By Monday, April 14, 2014, submit your response to the following question to the appropriate Discussion Area. Is segmenting and targeting a market based on physical disabilities or health problems a violation of sound ethical practices? Support your response with real-life examples. By Tuesday, April 15, 2014, comment on at least two of your peers’ responses. Be objective, clear, and concise, offering appropriate constructive remarks. All written assignments and responses should follow APA rules for attributing sources.
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