marketing plans in health care

Marketing Plans in Health Care

As you have seen this week, a marketing plan is a tool to help an organization achieve the goals and objectives identified in its strategic plan. In order to be effective, a marketing plan must accurately reflect what the health care organization is trying to accomplish. The marketing plan should also offer a realistic assessment of the market environment, the organization’s position in that market, and a clear and logical strategy consistent with actual conditions and desired outcomes.

In this Assignment, you will identify and evaluate an actual marketing plan for a health care organization.

To prepare for this Assignment:

  • Review this week’s Learning Resources.
  • Locate and select a health care marketing plan from the Internet, library, or the organization with which you are associated.

To complete this Assignment, write a 3-page paper analyzing your chosen health care marketing plan. Be sure to address the following:

  • Briefly describe the health care organization (type, location, size, etc).
  • Analyze how well the marketing plan defines what the health care organization is trying to accomplish. Provide details and justification.
  • Explain to what extent the health care organization understands its environment, the market, and competition. What key market data is presented?
  • Evaluate whether the strategy action match seems logical. Explain.
  • Evaluate whether the marketing objectives are specific. Explain. Provide suggestions if they are not.
  • Evaluate whether tactics are specific, appropriate, and backed with enough power to meet the marketing objectives. Explain.
  • Evaluate whether the health care organization’s marketing plan is logical and realistic. Explain.
  • Evaluate whether the health care organization’s marketing plan is cohesive. Explain.
  • Identify and analyze some barriers to the health care organization’s marketing plan’s success.

Your written assignments must follow APA guidelines. Be sure to support your work with specific citations from this week’s Learning Resources and additional scholarly sources, as appropriate

Order a similar paper and get 15% discount. Use the coupon code GILB

Dr. Padma Myers
Dr. Padma Myers
98% Success Rate
Read More
“Hello, I deliver nursing papers on time following instructions from the client. My primary goal is customer satisfaction. Welcome for plagiarism free papers”
Stern Frea
Stern Frea
98% Success Rate
Read More
Hi! I am an English Language and Literature graduate; I have written many academic essays, including argumentative essays, research papers, and literary analysis.
Dr. Ishid Elsa
Dr. Ishid Elsa
98% Success Rate
Read More
"Hi, count on me to deliver quality papers that meet your expectations. I write well researched papers in the fields of nursing and medicine".
Dr. Paul P. Klug
Dr. Paul P. Klug
99% Success Rate
Read More
"A top writer with proven reliability and experience. I have a 99% success rate, overall rating of 10. Hire me for quality custom written nursing papers. Thank you"

How Our Essay Writing Service Works

Tell Us Your Requirements

Fill out order details and instructions, then upload any files or additional materials if needed. Then, confirm your order by clicking “Place an Order.”

Make your payment

Your payment is processed by a secure system. We accept Mastercard, Visa, Amex, and Discover. We don’t share any informati.on with third parties

The Writing Process

You can communicate with your writer. Clarify or track order with our customer support team. Upload all the necessary files for the writer to use.

Download your paper

Check your paper on your client profile. If it meets your requirements, approve and download. If any changes are needed, request a revision to be done.

Recent Questions

Stay In Touch!

Leave your email and get discount promo codes and the best essay samples from our writers!